Bajaj Auto Crosses 3 Lakh EV Sales Milestone in 2026: TVS and Bajaj Now Command Over 50% Market Share
In a landmark shift for India's electric mobility landscape, Bajaj Auto has become the second electric vehicle (EV) manufacturer in the country to cross the 3 lakh sales milestone in CY2026.
According to official Vahan registration data up to August 30, 2026, Bajaj delivered 3,02,179 electric two-wheelers between January and August—marking a massive 68% year-on-year (YoY) growth compared to the 1,80,209 units registered during the same period in 2025.
Legacy Automotive Giants Take Control of India's EV Market
The electric two-wheeler segment, which was historically dominated by early EV startups, is now firmly led by traditional automotive powerhouses. Provisional numbers for August 2026 show that TVS Motor and Bajaj Auto together control over 50.3% of the entire Indian electric two-wheeler market.
- TVS Motor Company maintains its #1 market position with 3,53,242 units sold year-to-date (27.5% market share in August).
- Bajaj Auto sits comfortably in #2 position with 3,02,179 units sold year-to-date (22.8% market share in August).
- Ather Energy holds #3 position with 2,25,115 units sold year-to-date (16.0% market share in August).
Meanwhile, former market leader Ola Electric has seen its market dominance diminish to approximately 7.1% share in August 2026, down from nearly 35% in 2024.
Month-by-Month Breakdown: Bajaj EV Retail Sales in 2026
Driven by the growing popularity of its Chetak e-scooter portfolio—ranging from the entry-level C2501 to the flagship C3501—Bajaj has consistently surged past monthly benchmarks.
Why Legacy Brands Are Winning the EV Race
Industry analysts credit the rapid adoption of TVS and Bajaj electric scooters to fundamental strengths that early-stage startups struggled to replicate quickly:
- Expansive Dealership Networks: Widespread touchpoints across Tier-1, Tier-2, and rural India provide easy sales and service accessibility.
- Product Reliability & Trust: Established brand legacy offers peace of mind regarding build quality, battery safety, and resale value.
- Competitive Pricing: Multi-variant lineups allow traditional manufacturers to target diverse budget levels without sacrificing essential features.
Festive Season Outlook: 4.5 Lakh Target in Sight
With the festive shopping season kicking off across India, Bajaj Auto is projected to add another 1.25 lakh to 1.50 lakh units to its sales tally over the final four months of the year. This expansion could push Bajaj's annual total to a record-setting 4.25 to 4.50 lakh units by the end of 2026.
However, competition is expected to intensify. Market leader TVS is closing in on a target of 5 lakh annual sales, while Ather Energy aims to challenge both frontrunners with the rollout of its newly launched mass-market scooter, the Ather Konarc.