MG Windsor EV Sales Cross 50,000 Units: Becomes Fastest Passenger EV to Hit Milestone in India

In a major boost for the Indian electric vehicle market, JSW MG Motor India has announced that the MG Windsor EV has surpassed the 50,000 unit sales milestone in just over a year since its launch. This achievement sets a new industry record, making the Windsor EV the fastest passenger electric vehicle to reach this figure in the country.

Record-Breaking EV Sales in India

Since its debut in October 2024, the MG Windsor EV has maintained unprecedented momentum, averaging five units sold every hour. The crossover’s popularity was evident from day one, garnering a massive 15,176 bookings within just 24 hours of its launch.

Speaking on the achievement, Anurag Mehrotra, Managing Director at JSW MG Motor India, said :

"The Windsor EV's rapid success, achieving 50,000 sales in record time, marks a landmark moment in India's EV journey and demonstrates that customers are embracing this transition with enthusiasm."

Why is the MG Windsor EV the Best-Selling EV?

Industry experts attribute the car's success to its aggressive pricing strategy and premium feature list.

1. Battery-as-a-Service (BaaS) Pricing

The unique Battery-as-a-Service (BaaS) model has been a game-changer. By separating the battery cost from the vehicle, MG lowered the upfront acquisition price significantly:

• Base Price : Starts at Rs. 9.99 lakh (ex-showroom) + Rs. 3.9 per km battery rental.

• Full Purchase Price : Starts from Rs. 18.09 lakh for those preferring full ownership.

2. Premium Features & Comfort

The Windsor EV markets itself as a "CUV" (Crossover Utility Vehicle) with business-class comfort. Key features driving sales include:

• "Aero Lounge" Seats : Rear seats that recline up to 135 degrees.

• Massive Infotainment : A segment-leading 15.6-inch touchscreen with wireless Apple CarPlay and Android Auto.

• Design : An aerodynamic shape with flush door handles and premium interiors.

MG Windsor EV Range and Specifications

To cater to different commuter needs, the vehicle is available with two range options, recently bolstered by the new Pro editions:

• Battery : 38 kWh and 52.9 kWh pack options.

• Driving Range : Certified range of up to 332 km and 449 km on a full charge.

• Tech : Higher trims like the Essence Pro come equipped with Level 2 ADAS, Vehicle-to-Vehicle (V2V), and Vehicle-to-Load (V2L) charging capabilities.

The Road Ahead for Electric Cars in India

With the introduction of the limited-edition Windsor Inspire and the long-range Pro variants, MG continues to aggressively target the Rs. 10–20 lakh price bracket. As infrastructure improves and EV car prices in India become more competitive, models like the Windsor are pivotal in shifting mass-market buyers away from traditional fuel vehicles.