Green Drive Mobility Partners with Montra Electric and TVS to Deploy 100 Electric Refrigerated Trucks for More Retail

In a massive push for sustainable commercial mobility, leading electric vehicle (EV) fleet operator Green Drive Mobility has announced a strategic partnership with Montra Electric and TVS Vehicle Mobility Solution. The consortium has successfully deployed a fleet of 100 EVIATOR 350 electric refrigerated trucks across major Indian cities to power the quick commerce and temperature controlled logistics network of More Retail.

This large scale deployment marks a critical shift in India’s green logistics sector, proving that electric commercial vehicles can seamlessly transition from standard cargo deliveries into highly specialized, high utilization cold chain applications.

Decarbonizing India’s Urban Cold Chain Logistics

As quick commerce and grocery delivery services witness exponential growth across urban centers, the demand for reliable, temperature sensitive transportation has peaked. Historically, cold chain logistics has been tough to electrify because running heavy refrigeration units heavily drains EV batteries.

The purpose built Montra Electric EVIATOR 350 directly resolves this friction point. Equipped with a fully integrated refrigeration system, the electric reefer truck offers exceptional temperature versatility, catering to food products, fresh produce, and pharmaceuticals.

Key Specifications: Montra Electric EVIATOR 350 Reefer

Leadership Insights: Making Electric Reefer Fleets Commercially Viable

Speaking on the milestone deployment, Mr. Hari Krishna, Managing Director of Green Drive Mobility, highlighted the operational upside:

"For us, the priority is operational efficiency at scale. The EVIATOR 350 delivers consistent temperature control along with strong real world range, which is critical for high frequency quick commerce operations. What stands out is its ability to maintain performance across long operating hours without compromising uptime. This directly improves asset utilization and makes electric cold chain logistics commercially viable for us."

Mr. G. Srinivasa Raghavan, Managing Director of TVS Smart Mobility, emphasized the role of reliable ecosystem partnerships:

"Electric mobility can only scale when fleet operators have confidence in the performance and reliability of the assets they put on the road... The deployment of the EVIATOR 350 demonstrates how the right combination of technology, service support, and strong OEM partnerships can make electric fleets a practical choice for demanding logistics operations."

Mr. Saju Nair, CEO of Montra Electric (e-SCV), added:

"Cold chain logistics is one of the most demanding segments in urban transport, where performance, precision, and uptime are non negotiable. With the EVIATOR 350, we have developed a purpose-built solution that integrates refrigeration with electric mobility seamlessly. This deployment validates that EVs can move beyond standard cargo and reliably support specialized, high-performance logistics applications at scale."

Green Drive Mobility Maps Aggressive Fleet Expansion Targets

The 100 truck deployment coincides with a massive growth phase for Bengaluru based Green Drive Mobility. Founded in 2019, the startup is rapidly scaling both its geographic footprint and financial matrix to dominate India's middle and last mile electric logistics segments.

• Fleet Growth: The company scaled its multi stack EV fleet from ~1,500 units in FY24 to ~3,000 units in FY25. Backed by expanding corporate tie-ups, it projects a fleet size of ~10,000 vehicles in FY26 across the 2W, 3W, and 4W segments.

• Geographic Footprint: Green Drive Mobility currently services 10 cities, with concrete blueprints to double operations across 20 cities by next year.

• Revenue Trajectory: Corporate revenues jumped from ₹17.9 crore in FY24 to ₹25.9 crore in FY25, with an aggressive target of ₹48–50 crore for FY26.

Beyond slashing carbon footprints and lowering total cost of ownership (TCO) for enterprises like More Retail, this transition is unlocking massive socio economic value. Every electric commercial vehicle deployed creates direct livelihoods for driver partners, fostering thousands of green jobs across fleet management, EV charging infrastructure, and predictive vehicle maintenance services nationwide.