March 2025 Electric Scooter Sales in India – Bajaj Chetak, TVS iQube & Ola Lead Market

Indian EV Market Sees Strong Growth in March 2025

The Indian electric two-wheeler market continues to witness significant momentum, with March 2025 retail sales figures revealing key insights into consumer preferences and brand performance. Bajaj Auto emerged as the market leader, while TVS Motor and Ola Electric closely followed.

According to the latest industry data, Bajaj Auto Ltd led the segment with 34,863 units sold, followed by TVS Motor Company Ltd at 30,454 units and Ola Electric Technologies Pvt Ltd at 23,430 units. Other notable performers include Ather Energy with 15,446 units, Hero MotoCorp with 7,977 units, Greaves Electric Mobility with 5,661 units, and BGauss Auto with 2,591 units.

Top-Selling Electric Two-Wheelers in India (March 2025)

1. Bajaj Auto Ltd – 34,863 Units

Bajaj Auto, with its Chetak electric scooter, dominated March sales. The brand’s expansion into new cities, improved battery efficiency, and aggressive marketing have contributed to its success. The Bajaj Chetak 2025 model, featuring an extended range and faster charging, has received positive consumer response.

2. TVS Motor Company Ltd – 30,454 Units

TVS Motors’ strong sales were driven by the growing demand for the TVS iQube Electric, known for its balanced mix of affordability, range, and smart features. The brand’s dealership expansion and competitive financing schemes have bolstered its presence in the electric scooter market.

3. Ola Electric Technologies Pvt Ltd – 23,430 Units

Ola Electric continues to maintain a strong foothold with its S1 Pro and S1 Air models. With the recent launch of the S1 Gen 3 series and Roadster, Ola’s performance is expected to further improve. If deliveries are executed on schedule, Ola has the potential to solidify its top position further in April and beyond. This played a crucial role in Ola’s sales performance for March 2025.

4. Ather Energy Pvt Ltd – 15,446 Units

Ather Energy has cemented its reputation for high-performance scooters like the Ather 450X Gen 3. The brand’s aggressive push in fast-charging infrastructure and new customer engagement initiatives have fueled its growth.

5. Hero MotoCorp Ltd – 7,977 Units

Hero MotoCorp’s Vida V1 electric scooter is steadily gaining traction. With Hero’s extensive dealership network, more consumers are opting for the brand’s eco-friendly and budget-friendly electric scooters.

6. Greaves Electric Mobility Pvt Ltd – 5,661 Units

Greaves Electric Mobility, the company behind Ampere electric scooters, saw steady sales. The brand’s affordable pricing and rising interest in entry-level electric scooters contributed to its performance.

7. BGauss Auto Pvt Ltd – 2,591 Units

BGauss Auto is making a niche for itself with urban-focused electric scooters. The brand’s focus on lightweight, city-friendly EVs is attracting young and first-time EV buyers.

Indian Electric Scooter Market Trends in March 2025

• Surge in Demand: With fuel prices rising and government incentives on electric scooters, demand continues to grow.
• Fast-Charging Infrastructure Expansion: More brands, including Bajaj, Ola, and Ather, are setting up fast-charging networks.
• Tech-Driven Scooters: Features like smart navigation, Bluetooth connectivity, and OTA updates are now industry standards.
• Increased Competition: More OEMs are entering the EV space, leading to a broader range of options for consumers.

Future Outlook for India’s EV Market

The Indian electric two-wheeler segment is poised for double-digit growth in 2025, driven by new product launches, government incentives, and advancements in battery technology. With rising EV adoption trends in India, top brands like Bajaj, TVS, and Ola are expected to further strengthen their market positions.

Ola Electric’s Future Growth Potential

Ola’s latest product launches – the S1 Gen 3 lineup and the Roadster electric motorcycle – could be game changers. If deliveries for these models start on time and at scale, Ola could further increase its lead over competitors. Additionally, the company's focus on battery innovation, faster-charging technology, and affordability could attract more customers in the coming months.

TVS and Bajaj’s Rise in the Market

Both TVS and Bajaj have leveraged their strong dealership networks and brand trust to penetrate deeper into Tier 2 and Tier 3 cities. TVS iQube’s competitive pricing and feature set have made it a compelling alternative to Ola’s scooters. Meanwhile, Bajaj Chetak’s premium build quality and expanding lineup have helped it carve out a significant share in the market.

Government Support and Policy Boosts EV Adoption

With the FAME II subsidy extension and state-level incentives, more consumers are willing to shift to electric vehicles. This trend is expected to drive further sales growth for all major brands in the coming months.