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Electrify Your Ride: Bajaj's Shockingly Smooth EV Lineup

Experience Bajaj's smooth electric lineup. Discover shockingly smooth rides that redefine performance and sustainability.
BhavikBhavik29-May-24 7:04 AM
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Electrify Your Ride: Bajaj's Shockingly Smooth EV Lineup

The

Bajaj Group

, a cornerstone of Indian industry, boasts a rich legacy built upon a foundational principle: prioritising societal well-being alongside business success. This commitment to social responsibility extends to their electric vehicle (EV) arm, Bajaj EV, which positions itself as a frontrunner in shaping a sustainable future for transportation.


Jamnalal Bajaj, the visionary founder of the Bajaj Group, established the company over a century ago guided by the belief that "the common good was more important than individual gain." This philosophy continues to resonate today, evident in Bajaj's dedication to providing sustainable mobility solutions through electric vehicles.


Bajaj's impactful foray into the

EV

market commenced in January 2020 with the reintroduction of the iconic Bajaj Chetak, this time as a modern electric scooter. The Chetak name holds a special place in Indian automotive history, and its revival as an electric vehicle marked a significant milestone. Since its launch, Bajaj Auto has sold over 100,000 units of the Chetak electric scooter in India, a testament to its growing popularity and consumer acceptance.


A Redefined  Experience of Smoothness


Bajaj EV defines "smoothness" as an experience that transcends mere acceleration. It encompasses a journey characterised by seamless operation, effortless navigation, and a commitment to sustainability. This philosophy is embodied by the Bajaj Chetak, meticulously crafted to deliver an exceptional ride.



Built to Last


The Chetak features a robust steel unibody construction, ensuring long-lasting durability. This sturdy frame is complemented by aerodynamically designed elements that contribute to a smooth ride while optimising energy consumption. This translates to a more extended range on a single charge, minimising range anxiety, a common concern for EV riders.


Connected for Effortless Convenience


Bajaj understands that a smooth ride extends beyond the physical experience. The Chetak boasts a suite of connected features designed to make every journey effortless.  These include proximity lock/unlock for keyless convenience, remote boot lock/unlock for added security, and WiFi/Bluetooth/GPS connectivity, keeping you informed and connected throughout your ride. Additionally, a reverse mode provides enhanced manoeuvrability in tight spaces.


A Timeless Design Electrified for the Modern Era


I don't know if it's a show-off or not (even if it is then let it be) to boast a classic design equipped with new-gen technologies. The

Bajaj Chetak EV

proudly boasts a classic design language, infused with modern technology for a truly unique aesthetic. The vibrant colour options are complemented by a new-age, all-colour LCD console and body-coloured mirrors, ensuring you turn heads wherever you go and compelling people to say “Oh Smooth!”


A Smooth Purchase Journey


The vehicle compatibility with the rider is not confined to the roads, in fact, the process starts with the buying experience itself. The company understands that financial considerations can often create hurdles in the buying process. To address this, Bajaj has streamlined the purchase experience, ensuring a smooth transition from aspiration to ownership.


For those concerned about upfront costs, Bajaj offers a loan tenure of up to 60 months, with an attractive interest rate of 6.99%. This translates to convenient EMI options, with some plans amounting to as little as ₹100 per day. Additionally, Bajaj encourages responsible travel by partnering with EV charging infrastructure providers like

Evindia

, helping riders manage their overall transportation expenses.


A Commitment to Growth

Underlining their commitment to the EV segment, Bajaj inaugurated a new EV manufacturing plant at Pune's Akurdi in June 2022. This state-of-the-art facility, built on the birth anniversary of the late Shri Rahul Bajaj, has a scalable production capacity of 500,000

electric two-wheelers

per annum, catering to the burgeoning demand for sustainable transportation solutions in India.


Bajaj's dedication to electric mobility is further underscored by their impressive milestones. As of today, Bajaj EV boasts over 100,000 Chetak scooters on the road across 120 Indian cities. Their fleet has collectively covered over 600 million kilometres, contributing to a significant reduction in CO2 emissions, exceeding 14 million kilograms.


Bajaj EV's approach to electric mobility is not merely about offering a new mode of transportation; it's about facilitating a paradigm shift towards a cleaner, more sustainable future. Through the Bajaj Chetak, they have delivered a product that prioritises rider experience, affordability, and environmental responsibility. As Bajaj continues to expand its EV portfolio and production capabilities, we can expect even more innovative and impactful solutions to emerge, propelling India towards a brighter electric future.

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