Maruti Suzuki Confirms Localized Battery Production & Buyback Scheme for e-Vitara Launch

As the Indian automotive giant prepares for its biggest transition yet, Maruti Suzuki has confirmed a massive strategic shift ahead of the highly anticipated Maruti Suzuki e-Vitara launch. The company announced it will localize critical EV components, including batteries, within the next few years to make electric mobility more affordable and accessible in India.

Key Highlights

• Localization: Phased shift from imported to Made-in-India EV batteries.

• Launch Date: The Maruti e-Vitara hits Indian roads next year (2026).

• Infrastructure: 1,500 EV-ready workshops and 2,000+ charging points.

• Resale Assurance: New assured buyback schemes to tackle depreciation fears.

Maruti Suzuki e-Vitara: The Push for 'Made in India' Components

Currently, Maruti Suzuki imports batteries for its electric vehicles. However, to reduce costs and supply chain dependency, the company is pivoting to local manufacturing.

Speaking to the press, Partho Banerjee, Senior Executive Officer (Marketing & Sales), stated, "Right now we are importing the batteries but yes we have a plan for localisation. It is very much on the cards in a phased manner over the next few years."

This move is expected to significantly impact the Maruti Suzuki EV price, making the upcoming e-Vitara a strong competitor against Tata Motors and MG in the mid-size SUV segment.

Solving the "Range Anxiety" and Charging Problem

Maruti Suzuki aims to convert fence-sitters who view EVs only as "secondary cars." Acknowledging that the lack of public infrastructure is a major barrier, the company is aggressively expanding its service network.

The roadmap includes:

1. 1,500 EV-enabled workshops across 1,100 cities.

2. 2,000 charging points already established to support the ecosystem.

"If the buyer is not confident about the entire ecosystem he will not buy an EV," Banerjee added, emphasizing the need to make EVs the primary household vehicle.

Industry First: Assured Buyback for Maruti EVs

One of the biggest hurdles for EV adoption in India is the uncertainty regarding EV resale value. To combat this, Maruti Suzuki is introducing an assured buyback scheme and subscription models. This ensures that customers won't face massive depreciation hits when upgrading their vehicles, addressing a critical pain point in the Indian market.

The Road to 2030: 5 New Maruti EVs

Looking beyond the e-Vitara, the company has outlined an ambitious roadmap. By FY30, Maruti Suzuki plans to introduce five new electric models.

While the automaker initially projected EV penetration to reach 13-15% by 2030 (with a total industry volume of 6 million), they are currently reassessing these figures in light of potential policy changes post-GST 2.0.

Frequently Asked Questions (FAQs)

Q: When will the Maruti Suzuki e-Vitara be launched in India?

 A: Maruti Suzuki has confirmed that its first EV, the e-Vitara, will be launched in the domestic market next year (2026).

Q: Will Maruti Suzuki manufacture EV batteries in India?

A: Yes, the company plans to localize the production of batteries and other critical EV components in a phased manner over the next few years to reduce dependency on imports.

Q: Does Maruti Suzuki offer a buyback scheme for EVs?

A: Yes, to ensure high resale value, Maruti Suzuki plans to offer an assured buyback scheme and subscription options for its electric vehicles.