Oben Electric Unveils 24/7 Customer Support Helpline, Sets New Benchmark in EV Ownership Experience

Oben Electric Launches 24/7 Support – Redefines EV Service
HarshHarsh27-Jun-25 08:47 AM
Oben Electric Unveils 24/7 Customer Support Helpline, Sets New Benchmark in EV Ownership Experience

In a bold move to redefine electric vehicle ownership in India, Oben Electric has launched a 24/7 customer support helpline, reinforcing its commitment to after-sales service and rider satisfaction. This initiative directly addresses one of the key concerns in India’s EV market—the lack of reliable service and support—and aims to make EV ownership hassle-free, transparent, and customer-centric.

Key Highlights:

  • Round-the-clock helpline offering real-time solutions for riders.
  • 90% of service cases were resolved within 72 hours in the last 3 months.
  • Dedicated Relationship Managers assigned to every customer.
  • 3-tier Roadside Assistance (RSA) network including hyperlocal support.
  • 8-year/80,000 km warranty on proprietary LFP battery.
  • In-house manufacturing of battery, VCU, motor & charger for faster diagnostics.
  • 37+ showrooms and service centres, with expansion plans to 150+ by FY25.

Deep Service Integration

Oben's strength lies in its deep vertical integration. Critical EV components like the LiFePO4 battery, motor, Vehicle Control Unit, and charger are all designed and manufactured in-house. This ensures faster issue resolution, superior quality control, and lower downtime.

Each Oben owner is assigned a dedicated Relationship Manager, ensuring a seamless ownership journey—from onboarding to maintenance and troubleshooting. Service is delivered via platinum-certified technicians, well-versed in Oben’s proprietary technology stack.

Roadside Assistance and Warranty Excellence

Oben's three-tier RSA program integrates its own fleet, third-party providers, and local partners, offering fast support even in Tier 2 and Tier 3 regions. The brand also boasts one of the most comprehensive warranty covers in the industry:

  • 8 years/80,000 km for batteries
  • 5 years/60,000 km for the BMS, motor, motor controller, and chassis

Expansion and Future Plans

With over 37 showrooms and service centres already operational, Oben aims to expand to 150+ locations across 50 cities by FY25. This includes deeper penetration into underserved cities and towns, delivering premium electric motorcycles with top-tier support.

CEO Speaks

Madhumita Agrawal, CEO of Oben Electric, emphasised:

Building customer trust is key to accelerating EV adoption. Our 24/7 helpline and Oben Care ecosystem reflect our unwavering focus on seamless and transparent service.”

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