Hero MotoCorp Confirms July 1 Launch for Two New Affordable Vida Electric Scooters

Hero MotoCorp is set to make a strong statement in the electric two-wheeler space with the launch of two brand-new Vida electric scooters on July 1, 2025. The move is aimed at capturing the high-growth budget segment, a space currently dominated by TVS, Ola Electric, Ather, and Bajaj.

These new electric scooters are expected to be budget-friendly offerings, likely priced below ₹1 lakh (ex-showroom), making them more accessible to a wider segment of Indian EV buyers. The move aligns with Hero's vision to democratise electric mobility and strengthen its footprint in the rapidly evolving EV market.

Expected Specs & Features: Compact, Efficient, and Made for the Masses

According to early reports and teaser analysis, the two new Vida scooters may be based on a modified version of the current V2 platform, and could be named Vida VX2.

Expected features include:

• 2.2 kWh removable battery (same as Vida V2 Lite)
• IDC range of ~94 km
• Top speed of ~69 kmph
• Basic, no-frills feature set to keep costs low
• Minimal connectivity features
• Lightweight and practical design, likely to appeal to urban and semi-urban riders

The scooters will also benefit from Hero’s recently launched campaign “Charging Simple Hai”, which promotes the use of removable batteries that charge via a standard 5-amp socket, eliminating dependency on public charging infrastructure.

Key Highlight: These Vida scooters will feature removable batteries, making them a perfect fit for Indian households with limited access to dedicated EV charging setups.

Why This Launch Matters: Competing in the Fastest-Growing EV Segment

Hero’s new electric scooters are a direct response to the aggressive pricing and expanding portfolios of rivals like:

• TVS iQube (starting at ₹94,000)
• Ola S1X (from ₹79,999)
• Ather Rizta (from ₹1.10 lakh)
• Ampere Magnus EX (₹84,900)

Hero’s current lineup—Vida V2 Lite, V2 Plus, and V2 Pro—starts at ₹74,000 and goes up to ₹1.15 lakh, but the new scooters will be positioned even lower, targeting first-time buyers, college students, women riders, and delivery partners in Tier 2 and Tier 3 cities.

With this launch, Hero MotoCorp aims to:

• Expand its presence in the low-speed and cost-sensitive EV market
• Offer a trusted alternative to lesser-known budget brands
• Leverage its vast sales and service network to reach underserved markets

Hero MotoCorp’s Strategy: More Scooters, More Segments

During its FY2025 earnings call, Hero MotoCorp clearly outlined its electric roadmap, signalling intent to go deeper into the entry-level EV segment.

These two upcoming scooters are expected to:

• Lower the entry barrier for EV adoption
• Strengthen Hero's urban and semi-urban reach
• Bring faster market penetration via Hero’s dealership network and financing ecosystem

With increased competition and high fuel costs, there is growing demand for EVs that are both practical and affordable—and Hero seems ready to fill that gap.

Final Thoughts: Hero’s July 1 Launch Could Be a Game Changer

Hero MotoCorp’s July 1 launch will likely spark a new price war in the EV segment, making electric mobility more attainable for the masses. With trusted brand recognition, a growing Vida sub-brand, and an eye on affordability, practicality, and range anxiety relief, Hero is poised to shake up the budget EV category.

For now, all eyes are on July 1, when we’ll see whether the Vida VX2 can become the new "people's EV scooter" in India.

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