Charging Forward: Exploring Pure EV's Impact on India's Electric Vehicle Market
PURE
, an acronym for Power Using Renewable Energy, has lived up to its name since its inception. Founded by a team with extensive experience in academia and the energy industry, the company has focused on facilitating the transition towards sustainable energy sources. Energy storage technology, particularly Lithium battery technology, has been a core area of expertise for PURE.PURE manufactures
electric scooters
and motorcycles under its eponymous brand. The company boasts a dedicated EV and battery production facility exceeding 100,000 square feet, along with a research and development division focused on electric powertrain development and testing. Currently, PURE is recognized as a leading electric two-wheeler (EV2W) brand in India, with a dominant position in exports to Nepal and Bhutan. Their mission is to develop mass-market electric vehicles and establish a trustworthy brand name within the burgeoning EV industry.High-Tech Battery Innovation
PURE's commitment to innovation extends to include the basic component of the vehicle required to make the ride smooth and efficient. The company's cutting-edge battery technology has played a significant role in reducing carbon dioxide (CO2) emissions by an impressive 66,351 tons. This commitment to environmental responsibility is further emphasized by their industry-leading 5-year battery warranty, which instils confidence in consumers and minimizes range anxiety – a common concern for potential EV buyers.
Furthermore, PURE has implemented the BaTRics Faraday system, an automated battery excellence technology. BaTRics Faraday detects defects across diverse battery series, initiates repairs, and optimizes the potential of each cell, ensuring optimal performance and longevity.
Environmentally Friendly
The widespread adoption of PURE electric vehicles has demonstrably catalyzed a shift in consumer preferences towards eco-conscious transportation solutions. Over the past four years, PURE customers have collectively contributed to a reduction of 66,351 tons of CO2 emissions. This environmental impact is further accentuated by the company's achievement of a 57.2% reduction in lithium consumption per kilometre travelled.
To date, the PURE electric fleet has amassed a cumulative total of 1.638 billion kilometres driven. Significantly, 69% of PURE customers have surpassed the 20,000-kilometer mark, a testament to the practicality, reliability, and growing confidence in
PURE's electric vehicles
.High-Tech Performance
PURE recognizes the diverse needs of riders and offers a spectrum of electric scooters catering to local commutes and intra-city travel. Their flagship model, the
ePluto7G Max
, boasts a range of 120 kilometres, a top speed of 63 kilometres per hour, and is powered by a 3.5-kilowatt-hour battery.For riders seeking a more budget-friendly option, the Entrance Neo offers a range of 95 kilometres, a top speed of 63 kilometres per hour, and is equipped with a 2.4-kilowatt-hour battery. Finally, the
ecoDryft
strikes a balance between performance and affordability, delivering a range of 100 kilometres, a top speed of 80 kilometres per hour, and powered by a 3-kilowatt-hour battery. This diverse product portfolio ensures that there is a PURE EV scooter suitable for a variety of rider needs and budgets. (Check out Pure EV price, range, and specifications)Continued Innovation and Industry Leadership
Born out of i-TIC IIT Hyderabad, PURE EV is a prime example of a company that is not only capitalizing on the burgeoning electric vehicle market but also actively contributing to a more sustainable future for India. Their commitment to high-tech battery innovation, environmental responsibility, and rider-centric design positions them as a leader within the Indian EV2W industry. As PURE continues to innovate and expand its product offerings, we can expect to see them play an increasingly significant role in shaping the landscape of sustainable transportation in India.